August 31st, 2010 by admin
London based Media Agency Carat predict a 3.9 % rose in global advertising spend for 2010 and almost 5 % rise next year. In contradiction to the latest reports about the US economy, Carat find it to be the place where growth are coming from, along with Asia Pacific and Latin America.
Most Promising Ad Spend Channels in UK
The quickest growing media channel in UK seems to be TV ad spend, along with Online Marketing such as SEO. Online marketing channels are quickly rising to 11.3 % of the global ad market, with an expected increase to 12.1 % in 2011. Reputation management and social media are two other quick growing media channels.
Tags: media agency, media channels
Posted in Media, SEO | No Comments »
August 5th, 2010 by admin
Gone are the times when TV-advertising was the only way to get efficient media campaigns. Today, there are so many media channels and options to choose from so it’s hard to keep track. We will soon give advice for the following efficient media channels:
- SEO: Search Engine Optimisation is the fastest rising media channel with highly targeted visitors, if you optimise correct.
- SEM: Search Engine Marketing is probably the most targeted media channel, if bidding on the right keywords.
- Banner Advertising: Very efficient for branding and engagement, if you have the right approach.
- Email-marketing: Still very efficient.
More to come..
Tags: media channels
Posted in Banners, Email, SEM, SEO | No Comments »
August 5th, 2010 by admin
Welcome to this blog. This is your first post. Edit or delete it, then start blogging!
Posted in Uncategorized | No Comments »